The company aims to operate hair salons for ladies and gentlemen as well as to trade in hairdressing, beauty and cosmetic products. The company may furthermore enter into any business and conclude contracts that are suitable for promoting the purpose of the company or that are directly or indirectly related thereto. The company may establish branches and subsidiaries at home and abroad and participate in other companies at home and abroad, acquire such companies or merge with them. It may undertake financing for its own or third parties' account as well as provide guarantees and sureties for subsidiaries and third parties. The company may acquire, encumber, manage or dispose of real estate and licenses at home and abroad as well as in any form acquire, exploit or dispose of patents, trademarks, design rights, copyrights and other industrial property rights.