The production, wholesale and retail trade, import and export of clothing, outerwear and underwear, accessories in general, footwear, handbags, luggage, leather goods, eyewear, watches, cosmetics and perfumes, the management and consulting of shops and stores; the assumption of agency and representation mandates in the above-mentioned sectors. The assumption, granting and exploitation of trademarks and licenses or know-how in general. The company may also carry out all those commercial, industrial and real estate operations, within the limits imposed by the current legislation, deemed necessary or merely opportune for the achievement of the company's purpose, including participation in other companies and the establishment of branches in Switzerland and abroad.