The core activity of commsLAB AG is research-based consulting for companies, organizations and individuals in the field of reputation and issue management, with a focus on strategy consulting, communication, profile management, reputation monitoring, issue monitoring and reputation-based investment strategies.
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Industry:Public Relations Consulting
✓ Offered6
Profile Management
Solutions for profile-compliant positioning of organisations, with trend detection, analysis of impacts on value-creation factors, and concrete options for action for communication and strategic positioning.
Reputation Management
Reputation analyses and monitoring with historical context, benchmarking with peers, reputation check and KPI system, as well as reputation-related control of communication.
Issue Management
Issue monitoring for the systematic identification, analysis and management of relevant topics, including organisation-specific issue monitoring and strategic monitoring of societal, economic or political debates.
Content Analysis
Continuous manual content analysis of selected leading media for reports and written reports, with scientifically secured quality processes and a media sample compiled for each project.
Surveys and Social Media Analyses
Integrated processing and analysis of media-based reputation data, social media data and stakeholder surveys, optionally including the collection of social media data and population surveys.
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