The core activity of Cube Marketing is to advise and support companies in their digital transformation, particularly in the areas of Product Information Management (PIM) and B2B commerce. They offer services such as analysis, concept, project management and change management to support companies in the introduction of PIM and B2B commerce platforms and to enable them to use their data systematically and efficiently for success.
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Industry:IT Consulting & Services
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Advisory, analysis, concept and project management for PIM & B2B commerce
Advisory, analysis, concept development and project management for PIM and B2B commerce projects; support from vision to implementation, including current-state analysis and project steering.
Analysis & concept
Analysis of the existing landscape and processes, assessment of future viability, development of a concept and a requirements specification for suitable software.
Evaluation & software selection
Evaluation of suitable vendors and systems based on the requirements specification, creation of strengths and weaknesses profiles, and support for the final software selection.
Project management, implementation & data migration
Project management for the implementation process, software go-live, and evaluation, cleansing and migration of existing product data to the new platform.
Support & change management
Guidance for process adaptations, improvement potential, data governance guidelines, and building competencies and capabilities within the team.
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