The company's purpose is the operation of public establishments, including restaurants, cafes, bars, and other catering establishments, as well as activities in the broad field of gastronomy. It also aims to sell food and beverage products for on-site consumption, takeaway, or delivery. As a secondary purpose, the company may also, except for transactions prohibited by the Federal Law on the Acquisition of Real Estate by Persons Abroad (LFAIE):
- Engage in any financial, commercial, industrial, movable or immovable activity, directly or indirectly related to its purpose;
- Create branches or subsidiaries in Switzerland and abroad;
- Participate in any enterprises in Switzerland and abroad that have a direct or indirect connection with its purpose;
- Grant loans or guarantees to its shareholders or to third parties, provided that this promotes its interests.