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DirectoryIT & CommunicationAdvertising AgenciesZurichdai ag
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dai ag

Summary

About the company

The company dai is a Brand Accelerator specializing in promoting brand relationships between Europe and China. The company's core activity is to support companies in accessing the Chinese market by providing access to local networks, industry experts and business partners. This also includes services such as brand development, business development and knowledge management.

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Products & services

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Brand Strategy
Brand strategy, positioning, and design for market and cultural relevance; brand governance to ensure consistency and innovation.
Partnership Curation
Partner matchmaking across business, design, and marketing; leveraging networks in London, Zurich, and Shanghai for market entry and collaboration.
Innovation Safari
Organized trips to innovation hubs in Switzerland and China; meetings with industry leaders and market players to exchange experience and contacts.
Education Partnerships
Partnerships with the Brand-Degree program in Shanghai; collaboration in workshops or semester-long projects for talent acquisition, market know-how, and product development.
Corporate Brand Education
Tailored corporate brand training with brand experts and instructors; training on protection, management, and value creation of brands.
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Location

Grubenstrasse 45
8045 Zurich

At a glance

Legal form
Corporation
UID
CHE-106.156.925
Founded
1996 · 30 years
Last commercial register change
October 9, 2009
Employees
1 to 10

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