The company's purpose is: - all services in the field of visual communication, advertising, marketing, events and, more particularly, the design and production of photo, video and multimedia content; - the design of websites; - advice and training in the aforementioned fields; - the marketing of ideas or projects related to the aforementioned fields. It may, in Switzerland and abroad, create branches, participate in other companies, acquire or establish companies with a purpose identical or similar to its own, carry out all economic, industrial, financial, movable and immovable transactions, except for operations prohibited by the LFAIE, and conclude all contracts that are suitable for developing the company's purpose or are directly or indirectly related to it. The company may grant loans or guarantees if it is in its interest.