The company's purpose is to purchase, distribute, engage in e-commerce and trade through a network of retail stores owned by the company, as well as to promote sales internationally of high-quality fashion jewelry, fine jewelry, diamonds, and watches of all kinds, and accessories. To acquire, hold and manage participations in other companies. To trade and rent vehicles, and to provide services in the transportation sector (goods and passenger transport) both domestically and abroad. The company may establish branches and subsidiaries both domestically and abroad, and may participate in other companies both domestically and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate both domestically and abroad. It may also provide financing for its own account or for the account of third parties, and may grant securities for the liabilities of affiliated companies.