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DirectoryIT & CommunicationSoftware DevelopmentBolligenDiasys Marketing Engineering AG
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Diasys Marketing Engineering AG

Summary

About the company

Diasys Marketing Engineering AG provides analytical fundraising services, including data analysis, data mining, response and survival analysis, and donor lifetime value forecasting. The company also supplies analytic database solutions, data integration and selection, interface development, and training for fundraising practitioners.

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Offering

Products & services

Industry:Software Development
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7
Analytical Fundraising
Analytical fundraising solutions, donor lifetime value, loyalty segmentation, data analysis and data mining, analysis database, as well as training for fundraisers.
Donor Lifetime Value
Calculation and forecasting of donor value, identification of profitable donors and donor segments, assessment of future contributions and fundraising costs.
Loyalty Segmentation
Segmentation of donors by giving behavior, identification of loyal, lapsed and reactivatable donors, basis for targeted marketing and further development of RFM.
Data Analysis and Data Mining
Data analysis and data mining with statistics, response analysis, forecasting models and survival analysis to select profitable segments and plan revenues.
Analysis Database
DiaBase/Analyse analysis database for clear data presentation, own reports and analyses, access to donor data, and integration with operational fundraising databases.

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Location

Bodenacker 51
3065 Bolligen

At a glance

Legal form
Corporation
UID
CHE-104.437.661
Founded
1997 · 29 years
Last commercial register change
December 11, 2012
Employees
1 to 10

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