The core activity of elsa.consulting is management consulting with a focus on medium-sized and large SMEs (Small and Medium-sized Enterprises), particularly in the areas of: Financial Operations (planning, budgeting, reporting, business intelligence), Customer Relationship Management (CRM, Customer Journey, Omni-Channel Management), Sales Promotion and Marketing (Trigger- & Score-Based Marketing), and Process Optimization and Digitalization (production and logistics processes, order processing, payment processes). The company supports its clients in their continuous development, explicit transformations, and radical restructurings by proceeding in a partnership-oriented and pragmatic manner, combining the individual aspects of the companies with its experience and "best practices".