The company aims to provide high-quality personal assistance, concierge, and lifestyle management services to individuals, companies, family offices, and other institutions. It particularly takes on the organization, coordination, and completion of administrative, business, and private tasks both domestically and internationally. The company can engage in all commercial and financial transactions that are directly or indirectly beneficial to its purpose. It can establish branches and subsidiaries both domestically and internationally and invest in other companies. The company can acquire, hold, manage, and dispose of real estate and intellectual property rights both domestically and internationally.