The company's purpose is the production, marketing and distribution, in Switzerland and abroad, of fashion and ready-to-wear products, with particular reference to the footwear sector, as well as design, creation and consulting activities in the aforementioned sector; the management and organization of events, fashion shows, exhibitions and trade fairs, as well as the implementation of marketing projects and industry studies. The company may, in Switzerland and abroad: carry out all commercial, industrial, movable, immovable and financial activities and operations directly or indirectly connected with the company's purpose, including recourse to any form of financing and the granting of guarantees and real and personal securities also in favor of third parties; take direct or indirect interests and participations in other companies or enterprises in the sector related to the company's purpose or in other sectors; assume and grant representations; acquire, sell, register and exploit trademarks and patents; acquire, sell, hold, lease and manage real estate; establish branches and subsidiaries.