The company aims to organize, conduct and market events of all kinds in Switzerland and abroad. It can operate restaurants and entertainment businesses. It can hold, manage and trade rights in the field of music and other intellectual property rights. The company can establish branches and subsidiaries, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, acquire, manage and/or resell real estate, securities or other assets in Switzerland and abroad. It can carry out all commercial and financial transactions and conclude contracts that may be beneficial to the realization of its purpose.