The company's purpose is to engage in online trading as well as the sale of goods of all kinds in children's stores, wedding stores, hospitals, and department stores, as well as in retail and wholesale trade. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell, and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.