The creation, organization, promotion, consulting, development and management of artistic events and performances, particularly in the fields of music, theater, video, film and dance, as well as the study, development and realization of graphic, advertising and promotional studies, and the planning and management of tourist-ecological activities. The company may also acquire, sell, receive and grant the use of technologies, technical know-how, industrial patents, trademarks, licenses and intellectual property rights in general, particularly in the aforementioned sectors. The company may also acquire, encumber, manage, administer and sell real estate in Switzerland and abroad, as well as participate in real estate companies and enterprises with headquarters and/or activities in Switzerland and abroad, in compliance with applicable laws. The company may directly or indirectly acquire interests and participations in other industrial, commercial, financial and service companies in Switzerland or abroad, in sectors related to the company's purpose or in other sectors, and open branches and subsidiaries in Switzerland and abroad. The company may also carry out activities of granting loans, guarantees, including mortgage guarantees, sureties and guarantees, also in favor of third parties, excluding, however, the exercise of banking and insurance activities. Finally, the company may perform all commercial, industrial and financial operations deemed necessary or useful and functionally connected with the company's purpose or aimed at achieving its purpose.
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