The company aims to produce and manage content for the internet and other media, as well as to conceive and implement marketing and sales measures for products and services. The company can carry out influencer campaigns, train and manage content creators, and organize events both domestically and abroad. It can establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any business transactions and conclude contracts that are suitable for promoting the purpose of the company or are directly or indirectly related thereto. It can acquire, manage, encumber, and dispose of real estate both domestically and abroad, as well as copyrights, patents, and licenses of all kinds.