The company's purpose includes all activities in the field of jewelry and watchmaking, gold and precious metals, notably the purchase and sale for melting, the trade of jewelry, watches and other objects, the consignment sale and brokerage of valuable items, as well as the organization of related events. The company may:
Exercise any financial, commercial or industrial activity, movable or immovable, directly or indirectly related to its purpose.
Open branches or subsidiaries in Switzerland and abroad.
Participate in any enterprises directly or indirectly related to its purpose.
Grant loans or guarantees to partners or third parties, if this promotes its interests.