The core activity of FAB BRANDS is the strategic, creative and business consulting of luxury and premium brands, particularly in the areas of watches, fashion, leather goods, home and beauty products. The company offers services such as brand strategy, marketing strategy, brand development, corporate consulting, M&A management, due diligence audits and financial and controlling consulting. In addition, the company invests in luxury brands with a history or a unique story and provides seed capital for promising designers.