The company's purpose is to provide strategic, organizational and innovation support to organizations undergoing transformation, using customized collaborative intelligence and innovation processes and tools. As part of its missions, the company is led to design and produce a wide variety of formats, including work methods and processes, events and scenographies, workspaces (interior architecture), physical objects (furniture, merchandising, prints) and digital objects (websites, graphics, videos and photographs). In general, the company may carry out all commercial, financial, movable or immovable transactions directly or indirectly related to its purpose.