The company's purpose is the design, management, and development of cultural projects, primarily in Switzerland and Europe. It also aims to support other institutions, festivals, public authorities, and private actors in the structuring, programming, production, and implementation of artistic events of all kinds. The company may also engage in any other activity directly or indirectly related to these purposes; it may, in particular, create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with identical or similar purposes, or merge with such companies, carry out all operations, and conclude all contracts suitable for developing and extending its purpose or directly or indirectly related thereto.