The company's purpose is to produce audiovisual media and provide services in the fields of events, film, and new media. The company may engage in any business that is suitable to promote the company's purpose. Furthermore, the company aims to design, manufacture, distribute, and license products and services in the entertainment and leisure industry, such as toys, board games, digital and physical games, applications for various platforms, and similar articles and services. In pursuing its purpose, the company achieves a significantly positive impact on the common good and the environment through its business activities. The company may also participate in, found, acquire, and merge with other companies of any kind, both domestically and abroad. It may acquire, encumber, and sell real estate and intellectual property rights, both domestically and abroad, and establish branches and agencies in Switzerland or abroad by decision of the management.