The company's purpose is to provide services in the field of fitness, primarily personal training and boot camps. Furthermore, it offers health massages, services in the field of cosmetics, and the operation of a hair salon, as well as trade in products of all kinds (food, non-food, care, children's items). In addition, the company aims to organize events and therefore also offers services in the field of event management. It also offers services in the field of social media marketing, content production, and as a content creator. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell, and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party accounts, as well as guarantees and sureties for subsidiaries and third parties.