The company's purpose is to engage in activities in the field of graphic design, including the creation, production, and distribution of fonts, as well as the editing and marketing of all types of printed or digital media. It may also:
* Engage in all commercial, financial, movable, or immovable activities directly or indirectly related to its purpose, in Switzerland and abroad;
* Create branches and subsidiaries in Switzerland and abroad;
* Participate in other companies in Switzerland and abroad, acquire companies with similar purposes, merge with such companies;
* Acquire or sell real estate and conclude all contracts suitable for developing or achieving its purpose or directly or indirectly related to it, with the exception of transactions prohibited by the Federal Law on the Acquisition of Real Estate by Persons Abroad (LFAIE);
* Grant loans or guarantees to its partners or third parties if this promotes its purpose.