Wholesale and retail trade, including e-commerce, of cosmetic products, perfumes, aesthetic treatment items, hairdressing supplies, wellness center products, as well as para-pharmaceutical, dermo-cosmetic, nutraceutical products, medical devices, electromedical and wellness products, both proprietary and third-party. It can carry out training and information activities, free or paid, in person or e-learning, aimed at the public or sector operators, on topics related to health, skin care, product use and general well-being. The company can organize or participate in public or private events, even for promotional purposes, and can develop and produce its own cosmetic and dermo-cosmetic products, even innovative ones, in collaboration with specialized laboratories and entities, in accordance with current regulations. It can provide consulting, marketing, communication, internationalization services, participate in trade fairs and develop synergies with other companies. It can also carry out ancillary activities, acquire, transfer and manage participations in other companies, movable and immovable property, intangible rights, technologies, patents, trademarks, licenses and know-how. The company may subscribe to, acquire, transfer and manage participations in other companies, as well as buy, sell and distribute goods and services of any kind. It may also acquire, hold and dispose of rights over tangible, intangible and immovable property, both in Switzerland and abroad. It is authorized to manage, acquire, grant the use of or receive the use of technologies, know-how, patents, trademarks, licenses and intellectual property rights. It may assume interests and participations in industrial, commercial, financial and service companies, operating in Switzerland or abroad, in its own sector or in related sectors, and establish branches or subsidiaries. The company may also acquire, administer, encumber and sell real estate, as well as participate in real estate companies, in compliance with current legislation. Finally, it may carry out all commercial, industrial and financial operations useful or connected to its corporate purpose.