The core activity of Ambassador Swiss Hotels (ASH) is to provide services to the Swiss hotel industry, particularly by leveraging synergies and volume to negotiate advantageous conditions for its members. This includes, among other things: Procurement pool: Negotiation of special conditions with suppliers and service providers; Sales pool: Brokerage of products and services from partners to ASH members; Sustainability concepts: Development and implementation of intelligent and profitable concepts for members; Channel management: Provision of efficient and user-friendly channel management for online platforms; Networking and knowledge transfer: Organization of events and platforms for exchange between members and partners.