The company's purpose is to publish, market, distribute and manage publishing objects, in particular newspapers, magazines, periodicals and books. It can be active in all areas of the communications industry and the field of electronic media. The company can establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage intellectual property rights and real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.