The company's purpose is the acquisition, administration, and management of shareholdings in any financial, industrial, or other companies or enterprises, in Switzerland or abroad, excluding any operations subject to the LFAIE, as well as the creation, management, and marketing of market events and professional congresses, organized by itself or by third parties, as well as consulting in these areas. It may produce, distribute, and sell all audiovisual products. It may also carry out all securities, financial, and commercial transactions directly or indirectly related to the achievement of its purpose, create branches in Switzerland and abroad, and enter into all acts of intercession in favor of a shareholder or third parties (natural or legal persons), notably in the form of loans, pledges, guarantees, or others, if this promotes its interests.
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