The company's purpose is the production and marketing of clothing, footwear, accessories in general and/or any component thereof, of any material and type. The design, marketing and management, both directly and through concessions to third parties, of brands, patents, commercial images and marketing in all fields, with consequent commercial exploitation of the same. The company may engage in wholesale and/or retail trade through real stores, online sales and marketing through e-commerce portals in any form and manner, in Switzerland and abroad, carry out studies and projects, prepare samples and conduct market research. The performance of activities directly or indirectly connected to the company's purpose.