The company's purpose is to trade in and distribute art objects, minted pieces, coins and bars made of precious metals, namely gold and silver, as well as precious stones, and to design, produce (create designs, designs or physical prototypes and subsequently implement production through external third parties), trade and distribute jewelry, art and utility objects made of precious metals and precious stones. The company may establish branches and subsidiaries in Switzerland and abroad, participate in or acquire other companies in Switzerland and abroad, and carry out all activities that are suitable to promote its purpose directly or indirectly. The company may acquire, encumber, sell and manage intellectual property rights. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.