The conception, marketing, and distribution of sustainable and environmentally friendly pet products, ensuring their safety and well-being. It also aims to promote a responsible and ecological approach in the care and education of animals, to collaborate with the local community to support environmental initiatives, such as creating support networks for pet owners and tree planting. It can carry out, either on its own behalf or on behalf of third parties, all financial, commercial, movable, or immovable operations directly or indirectly related to its purpose and take an interest in any similar enterprises in any form.