The company's purpose is: - concierge service for individuals and companies, - creation and implementation of entertainment structures, - organization of events and activities for training and personal development, - operation of shops and public establishments related or unrelated to its previous purpose, - import and sale of various finished products, as well as franchises, - acquisition of real estate, except for operations prohibited by the Federal Law on the Acquisition of Real Estate by Foreigners (LFAIE), - acquisition of intangible assets. It may carry out all financial, commercial and industrial operations, movable or immovable, directly or indirectly related to its social purpose or likely to promote its realization. It may create branches in Switzerland and abroad, acquire or create identical or similar companies, carry out all operations and conclude contracts that are intended to develop the company's purpose or are directly or indirectly related to it, hold participations in Switzerland and abroad. It may grant loans or guarantees to associates or third parties if it serves its interests.