Provision of services in the gastronomy industry as well as provision of services in the areas of object and personal protection; transportation of goods and provision of related transportation and storage services; operation of a travel agency and trade in real estate and provision of services related to the administration, rental, brokerage, operation, maintenance and upkeep of real estate; provision of consulting services for companies, in particular in the field of marketing as well as the manufacture of food, beverages, dietary supplements and cosmetics as well as trade in goods of all kinds and operation of online shops. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire similar or related companies or merge with them, and enter into all transactions and conclude contracts that are suitable for promoting the purpose of the company or are directly or indirectly related to it. It may acquire, manage, encumber and dispose of properties, intellectual property rights and licenses of all kinds.