The company's purpose is to operate an internationally active photographers' and film agency, mediating and renting out photographers, directors, film producers, stylists, hair and make-up artists, as well as models in Switzerland and abroad. Furthermore, it aims to organize and accompany photo shoots/photoproductions/film productions, model castings, as well as trade and mediate image material in Switzerland and abroad. It also aims to provide consulting services in insurance matters and mediate insurance contracts and financial transactions. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell, and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party accounts, as well as provide guarantees and sureties for subsidiaries and third parties.