The company aims to provide training and further education for riders and horses, care and maintenance of horses, as well as trading and brokerage of horses. The company also trades in goods of all kinds for the needs of riders and horses. The company can enter into any business and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it, such as establishing branch offices in Switzerland and abroad, participating in or merging with other companies, as well as acquiring, holding, renting, leasing, mortgaging and selling real estate.