The company aims to provide marketing services in the fields of trade, tourism and finance, in particular also the verification of standards, product ranges or services by mystery shoppers, as well as personnel training. The company can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, establish, acquire or merge with similar or related companies, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. Furthermore, it can build buildings and acquire properties, manage and sell them. It can also trade in hardware and software, as well as acquire or grant patents and licenses.