idea&form GmbH is a consultancy and software provider that connects finance and entrepreneurship by developing tools and training for banks and small businesses. Its services include training programmes (SME Academy, Design Thinking), advisory work on working capital and process automation, and banking software products such as Ea$yAccounting, Ea$yLoan and Ea$yPricing.
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Industry:Software Development
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Web-based solution for standardising the SME lending process with structured credit analysis, automated calculations, integrated risk checks and decision support.
SME Academy
Training programme for bank staff with digital, virtual or in-person formats, case studies, financial analysis, risk management and customer outreach to support SMEs.
Ea$yAccounting
Mobile accounting solution for entrepreneurs for recording income and expenses, with automatic financial reports and the Bank Insight Report.
Bank-Ready Program
Structured support programme for SMEs with entrepreneur coaching, banking training and hands-on advisory services to strengthen access to finance and financial inclusion.
Business Design & Entrepreneurship
Workshops and methods for developing business ideas using Design Thinking, the Business Development Playbook, Creative Problem-Solving Tools and the Lean Business Canvas.
Ea$yPricing
Digital solution for risk-adjusted credit pricing calculation with limits, terms, collateral, probabilities of default, Expected Loss and an Audit Trail.
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