The company's purpose is to conclude franchise agreements with other companies, partnerships or natural persons. The company is authorized to carry out all business and activities related to the conclusion and execution of franchise agreements. This includes, in particular, the development, management and marketing of the franchise system, as well as all other business activities associated therewith, such as consulting, training and licensing. The company may establish branches and subsidiaries in Switzerland and abroad and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as enter into security transactions, including guarantees, pledges, global assignments, security transfers and indemnification agreements, for affiliated companies and third parties, even if these are in their exclusive interest.