The core activity of Inside Labs AG is the development and provision of a data-driven Customer Engagement Platform called Omni Suite, specifically tailored to the tourism sector. This platform enables destinations to create personalized experiences for their guests and drive digital transformation.
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Engagement platform for tourism with real-time data capture, unified guest profiles, segmentation, personalized campaigns and omni-channel orchestration across app, email, web, SMS and WhatsApp.
Guest App
Guest app with personalized content, live information on lift and piste status, in-app bookings, digital wallet, mobile ticketing and loyalty features.
Personalized Campaigns and Marketing Automation
Personalized campaigns, automated messages and targeted offers based on behaviour, spending and lifecycle stage across multiple channels.
Mobile Ticketing (BLE)
Hands-free mobile ticketing via Bluetooth Low Energy, including purchase and activation of ski passes in the app as well as contactless access at the lifts.
Loyalty and Membership Programs
Digital guest cards, membership programs and loyalty initiatives for local guests, season pass holders and other segmentations.