The company's purpose is to trade, import and export products and goods of all kinds, in particular football equipment; provide services in the fields of online marketing, advertising, computer science, printing, film, photography and events; creation and maintenance of websites. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose or is suitable for promoting it. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.