The company aims to advise businesses in the areas of digitalization, marketing, and management. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing on its own account or on behalf of third parties, as well as provide securities for the liabilities of affiliated companies.