The company aims to provide personnel and business management consulting, training and coaching for educational institutions, production companies and trading companies. It aims to conduct training sessions, plan and organize, market and conduct seminars, coach and train personnel and management of companies, develop teaching materials, provide services in the fields of education, personnel, marketing and corporate organization. The company may engage in trade with consumer goods of all kinds. The company may participate in other companies in Switzerland and abroad and establish branches in Switzerland and abroad. The company may acquire, hold, manage, broker and sell real estate in Switzerland and abroad. The company may carry out all activities that are suitable to promote the purpose of the company or which are directly or indirectly related to it.