The company's purpose is to advise natural and legal persons in the areas of Enterprise Solution Management, Content Management, social networks, brand and corporate communication, marketing, CRM, E-Commerce, as well as internet projects, application and organizational development, and to provide related consulting and production services of all kinds. The company also organizes public events for the exchange of information between professionals and interested parties, for the maintenance of its own brand and the brands of third parties. Furthermore, the company's purpose is to trade and distribute sports articles. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.