The company aims to develop, produce, publish and market creative, cultural, publishing and digital content. This includes, in particular, book, illustration, audio, film, app and merchandising projects as well as the trade in consumer goods, in particular books, merchandise and gourmet products. The company may establish branches and subsidiaries at home and abroad and participate in other companies at home and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of and manage real estate at home and abroad. It may also arrange financing for its own or third party account and provide security for the liabilities of affiliated companies.