The company's purpose is to conceive, produce, trade and distribute ideas, content, media, works and products in the fields of audiovisual, text, multimedia, electronics, software, textiles and food; as well as to provide services that contribute to the enhancement of life satisfaction and quality; furthermore, training, coaching and organization of events in the aforementioned areas. The company operates the brands Yogafabrik, Filmschmiede, Strickliseli, Lorem Ipsus and iSparks and can act under these names. The company can conduct all business that is suitable to promote the company's purpose or that is directly or indirectly related to it. It is authorized to establish branches in Switzerland and abroad, acquire, found or participate in similar or related companies, as well as acquire, manage and sell real estate. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, acquire, manage and transfer patents, trademarks, technical and industrial know-how, as well as provide guarantees and sureties for subsidiaries and third parties.