The company's purpose is to organize corporate events, including the design, planning, coordination, and execution of professional events, notably: seminars, conferences, congresses, product launches, customer events, team building, and promotional events, including any services, advice, and activities related to this field of activity. The company may, in Switzerland and abroad: acquire, use, exploit, defend, encumber, and transfer patents, trademarks, copyrights, designs, and any other intellectual property rights, carry out all commercial, financial, movable, or immovable operations with an exclusively commercial purpose directly or indirectly related to its main purpose, participate in any business, excluding any real estate operations in Switzerland that do not have an exclusively commercial purpose, grant loans or guarantees to partners or third parties if it serves its interests, acquire or create subsidiaries and branches in Switzerland and abroad.