The company aims to advise businesses, particularly in the cosmetics, consumer goods, and technology sectors, on market entry strategies, digitalization, international expansion, as well as interim and project management. The company can also act as a senior advisor for startups and growth companies, hold participations and options in companies, and offer related services in this context. The company can establish branches and subsidiaries both domestically and abroad, invest in other companies both domestically and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, dispose of, and manage real estate both domestically and abroad. It can also arrange financing for its own or third-party account and provide security for the liabilities of affiliated companies.