The company's purpose is to engage in trade and distribution, manufacturing of goods of all kinds, in particular products in the field of beauty, hair care, hair products, hairdressing utensils, and PR products, both domestically and internationally. International image and style consulting, training, and management of all hairstyling services, both domestically and internationally; launching hairstyles and trends at international trade fairs, shows, fashion events, and promotional tours; consulting for companies. The company may establish branches and subsidiaries, both domestically and internationally, and participate in other companies, both domestically and internationally, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate, both domestically and internationally. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.