The core activity of KMU2.ch AG is the strategic consulting and implementation of marketing and sales initiatives for small and medium-sized enterprises (SMEs). The company offers cross-industry services such as market analyses, strategy development, marketing and sales solutions to support SMEs in their business development, customer care and new customer acquisition.
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Offering
Products & services
Industry:Market Research Institutes
✓ Offered5
Strategic consulting
Strategic consulting on strategy processes, the marketing mix and sales steering; workshops, expert interviews and coaching to improve effectiveness in the field sales force.
Market analyses
Market analyses with personal or written surveys, interviews, focus groups and media-supported evaluations such as competitor radar, Risk Monitoring and market reports.
Customer retention and new customer acquisition
Customer retention and new customer acquisition with building and maintaining customer databases, address research, telephone outreach, information maintenance and support for field sales and email campaigns.
Campaign management
Campaign management for newsletters and e-marketing: address research, editorial preparation, dispatch, performance tracking, follow-up actions, data maintenance and ongoing optimisation.
Market development
Market development with strategy development, planning and implementation of marketing, sales and communication measures as well as project coordination and performance tracking.
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