to work on all aspects related to the development of the African continent, in particular: by managing and operating a 'concept store' boutique (sale of all products including food and beverages), by organizing and offering advice in the socio-cultural field related to Africa (holding, organizing and animating workshops and conferences, organizing fashion shows and/or exhibitions, etc.), by organizing trips and accompanying people in Africa, by importing and exporting all types of products and goods from Africa, by managing and operating a coworking space, by creating and marketing the WAXUPAFRICA brand and creating and managing AFRIKALAB, and by carrying out all related activities. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, acquire or sell real estate (within the limits of the LFAIE), carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.