The company's purpose is the purchase, production and sale of beverages and food. It may provide catering services, operate public establishments and produce and sell any food and non-food products. The company engages in leasing in these areas. The company may establish branches in Switzerland and abroad. It may acquire interests in any companies, acquire or establish such companies, carry out all operations and perform all functions that are intended to develop the purpose of the company or that have a direct or indirect connection with its object. It may engage in promotional activities by investing in activities related to its purpose. It may grant loans or guarantees to associates or third parties if it serves its interests.